TRUE NETWORK EVENINGs

these network evenings in 2018/19 are my first impactful art direction projects. i worked with true’s amazing marketing team which was lead by kim visser and natasha asher-relf at the time.

Aim

Design the interior, presentations and collateral for True’s annual network event at Sea Containers, London. True’s annual Network Evening brings together nearly 250 senior executives from across the retail, consumer, technology and finance sectors for an evening of talks, experiential zones, drinks, good food and music.

Solution

2018 was an amazing event which wowed all who attended it, in a fantastic setting overlooking the Thames, OXO Tower and St. Paul’s. Fever-Tree‘s CEO and co-founder, Tim Warrillow, delivered the keynote, while the founders from the latest startups to join True’s network, Klydo and Stitched, completed the line-up.

2019 used striking, graphic, bold designs across the presentations and print work supported the speakers at this fantastic event.

Eric Min, the CEO of Zwift. the world’s fastest growing online cycling platform, gave his insight into what it takes to build an online community and scale rapidly.

Sam Campbell, co-founder of Bleach London, a leading vegan and eco-sustainable hair colouring brand loved by celebrities and influencers alike, gave her take on growing a brand that people actively choose to follow, while competing against some the the world’s largest beauty brands such as L’Oreal.